Apple’s iPhone sales have taken a significant hit, with a 20% drop in the first quarter of 2024 compared to the same period last year. This decline is attributed to a combination of factors, including the ongoing pandemic, supply chain disruptions, and increased competition from other smartphone brands. Despite this setback, Apple remains optimistic about the future of the iPhone, citing strong demand for their latest models and the potential for growth in emerging markets. The company is also focusing on expanding their services and wearables divisions to offset the decline in iPhone sales.

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